.svg){kind=icon}
A successful waste management start-up needed detailed, expert sustainability support, delivered in a flexible way that best suited a growing organisation.
Resordinate is enabling a global shift towards resource recovery and reuse across industry and commerce.
Its proposition, WasteMap®, is a digital twin of operational waste flowing across large, complex enterprises. This creates visibility and trust in waste data for sustainability and finance teams. They can then optimise materials budgets, reduce risks, identify efficiencies, measure impact and validate reporting. The data is normalised through their waste materials taxonomy and validated through their global registry of waste and recycling operators and sites.
Their clients are generally companies looking to reduce waste, meet ESG targets, and make more informed decisions as they transition toward more circular operations.
Resordinate had a strong product and a growing business. As a start-up founded in 2024, it did not yet have the senior sustainability and operations capacity to match.
Its priority clients (international airports, hotel groups and aviation service providers) expect suppliers to speak with authority on ESG targets and reporting standards. Resordinate needed that expertise inside the team, shaping proposals and strategy, without the cost and commitment of a full-time executive hire.
And the value of WasteMap® was not always landing. The proposition is technical: a digital twin of waste flows, a materials taxonomy and a global registry of operators and sites. Turning that into a clear case for sustainability and finance teams needed someone who understood both the data and the buyer.
Measurable results from team integration
Cambianz Founder and Director Casilda Malagon serves as an ongoing fractional leader sitting on Resordinate’s management team. Her focus at Resordinate is operations, strategy and data analysis advisory, as well as supporting client pitches, senior event representation and acting in a CEO-advisory capability.
Working closely with the in-house team, Cambianz developed account strategies for priority enterprise clients that include international airports, hotel groups and aviation service providers.
The deep immersion in Resordinate’s environment and processes yielded insights that enabled Casilda to elevate Resordinate’s client proposal and pitching approach and provide sustainability standards expertise.
